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"The Tasting Tips" A Relaxed and Unpretentious Web Series!

07/10/2024

Introducing the latest creation from the Bourgogne Wine Board (BIVB): a surprising 6-episode web series, each about three minutes long, produced in both French and English. You can watch it now on the "Vins de Bourgogne" Instagram and Facebook pages. Presented by Maxime Dubois, who is a sommelier and an official Bourgogne wine educator, this new series breaks down stereotypes and demystifies the world of wine tasting. Each episode tackles a different theme in a relaxed, humorous, and approachable style. By employing engaging scenarios and dynamic editing, the essentials of wine tasting will become clear to both beginners and seasoned enthusiasts.

• One season, six episodes, six questions

Starting October 5th, and continuing for six weeks, a new episode of the English series will be released every Saturday on Instagram and Facebook.

With his easygoing and humorous approach, Maxime Dubois makes the world of wine accessible to everyone. The goal is to bring together beginners and curious enthusiasts alike, around six essential topics:
- Wine Glass 101
- How to Open & Serve Wine
- How to Look at Wine
- How to Smell Wine
- How to Taste Wine
- How to Store an Open Bottle
 

• Maxime Dubois addresses these themes in a simple and educational manner, delivering high-quality and informative content in short 2 to 3-minute videos.

He speaks directly to the viewer in relatable settings, offering support and guidance from the moment a Bourgogne wine bottle is opened until it is stored properly. The immersive nature of this web series aims to provide a unique tasting experience while engaging viewers with practical tips and intriguing anecdotes.
 

• What’s next?

The BIVB, in collaboration with the video production agency Bourgogne Live Prod for this first season, is considering filming a second season in 2025. Maxime Dubois is already on board. In the meantime, enjoy the six episodes until November 9. Whether you're a novice or a connoisseur, let Maxime guide you to expand your wine knowledge and explore the magnificent terroirs where Bourgogne wines are made!

Discover the first episode of Astuces Dégust' :

Press Contact: Cécile Mathiaud - Head of PR at the BIVB
Phone: +33 (0)6 08 56 85 56 - cecile.mathiaud@bivb.com