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Press releases05/10/2020
To re-affirm its identity as one of the most iconic vineyard of France, the region and its producers are reverting back to the original French iteration of its name: Bourgogne.
Historically Bourgogne is the only French appellation that adopted an alternate identity for export markets with the use of the ‘Burgundy’ designation for the English speaking markets, or Burgund for the German speaking and many other translations according to the country.
Today, nearly all the wines producers here have already adopted this traditional ‘Bourgogne’ designation –via either appellation designation or wine region labeling.
By maintaining this identity, Bourgogne returns to its historical roots as the vineyard treasured by consumers the world over.
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