Pressroom

Alert

To stay up-to-date with the BIVB, subscribe to news alerts

SUIVEZ-NOUS

Facebook - BIVBTwitter - BIVBYouTubeRSS feed

Previous pagePress events

Bourgogne wines tour Sweden and Norway (reporté)

From 27/04/2020 to 29/04/2020

François Labet will be at the masterclasses and play host to the press diinners

On 27 and 29 April, Bourgogne wines will be visiting Stockholm followed by Oslo for a series of masterclasses and press meets. Sweden and Norway are two very loyal markets for Bourgogne wines, particularly for those from Chablis, representing the 7th and 8th biggest export markets respectively.


On 27 April, Sweden will be hosting a masterclass with Michel Jamais, dedicated to lesser-known Bourgogne appellations. The aim will be to give wine professionals and journalists an opportunity to discover these accessible, varied, and high-quality wines.

During the day, a tasting organized by the Bourgogne Franche-Comté Region’s Chamber of Commerce will reunite 20 producers and key players from Sweden, including importers, wholesalers, state monopoly buyers, retailers, wine merchants, restaurateurs, F&B managers, sommeliers, journalists and bloggers.

In Norway on 29 April, the focus will be on Chablis wines, which have always been very popular in Scandinavian markets, mainly because they are so well-suited to local cuisine. A masterclass will be dedicated to exploring the entire range from Petit Chablis to Chablis Grand Cru, and will be hosted by Liora Levy, Official Bourgogne Wines Ambassador.

During the day, a tasting organized by the Bourgogne Franche-Comté Region’s Chamber of Commerce will reunite 20 producers and key players from Norway, including importers, wholesalers, state monopoly buyers, retailers, wine merchants, restaurateurs, F&B managers, sommeliers, journalists and bloggers.

 

François Labet, co-President of the BIVB will be in attendance to meet the press at two dinners (by invitation only). 
 

Top